Finally, Skincare That Starts With You
We’ve had enough with trial-and-error skincare so we're building formulas that actually work – for you.
"Your skin is unique. Your skincare should be too."
– Jordan Smyth, Founder & CEO
Made by us, locally
30 years in the industry. 2 PhDs. 10,000 formulas. Cheq is built on experience.
Formulated and shipped from Austin, TX at our ISO-certified lab.
How it works
Complete your at-home kit activation and onboarding
We analyze your skin
We build your custom routine
Results delivered, every-time
Your data is private and secure
We’re not building just another skincare brand. We’re building the last one you’ll ever need.